For this brief the pet sitting company ‘ Holiday Tails’ were looking for a full new rebrand to freshen up their business and importantly to attract new cliental. The pet sitting company were looking for something modern and friendly, also something professional looking and not to be a goofy illustration of a dog or some other whacky character. After researching and having several meetings with the company I came up with this logo. Taking these modern veterinary colours along with the flat graphic elements of the paw and the tail which is incorporated through the typography when proposed the client they were pleased for it to go on to their branding.